Salesforce Certified Marketing Cloud Consultant · Free Practice Question Medium
Question 18
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys. Which two Marketing Cloud features will support this effort (Choose two.)?
- A Data Designer
- B Cloud Pages
- C Web Analytics Connector
- D Content Builder
Reveal correct answers
Correct answers: A, C
Explanation
A and C are the correct answers because Data Designer and Web Analytics Connector both support the integration of transactional data into customer journeys. Data Designer allows for easy access and organization of data from different sources, while the Web Analytics Connector enables the tracking and analysis of website visitor behavior and transactions. Cloud Pages and Content Builder are not designed specifically for the integration of transactional data into customer journeys.Discussion
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