Salesforce Marketing Cloud Email Specialist · Free Practice Question Easy

Question 19

Leadership at Northern Trail Outfitters wants to see a dashboard showing the success rate of customers that have been through a Welcome Series Journey in the last 7 days. Where should they find this dashboard?
  • A Journey Builder - Journey History
  • B Reports - Journey Engagement
  • C Intelligence Reports - Journey Performance
Reveal correct answer

Correct answer: C

Explanation

The correct answer for this question is Intelligence Reports - Journey Performance. The reason behind this is that the Leadership at Northern Trail Outfitters wants to see a dashboard specifically showing the success rate of customers that have been through a Welcome Series Journey in the last 7 days. Journey Builder - Journey History provides a high-level overview of the journeys that have been built and their performance metrics, but it does not provide a specific dashboard for success rates of customers in the Welcome Series Journey in the last 7 days. Reports - Journey Engagement also provides insights into the performance of journeys, but it focuses on overall engagement metrics and does not provide a specific dashboard for the success rate of customers in the Welcome Series Journey in the last 7 days. On the other hand, Intelligence Reports - Journey Performance is designed to provide detailed analytics and reporting specifically for customer journeys. It allows users to create custom dashboards and reports that highlight the success rates and performance metrics of specific journeys, including the ability to filter by time frame. Therefore, this is the correct answer as it fulfills the requirement stated in the question.

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