Salesforce Certified Marketing Cloud Consultant · Free Practice Question Medium

Question 15

Which two statements are correct regarding tracking aliases (Choose two.)?
  • A They are found in Tracking and some standard reports.
  • B They are associated with a URL in HTML as: tag="alias text".
  • C They can differentiate click activity in an email to the same URL.
  • D They are primarily relevant when used with email conversion tracking.
Reveal correct answers

Correct answers: C, D

Explanation

C and D are the correct answers because Tracking aliases are primarily used for email conversion tracking and can differentiate click activity in an email to the same URL. Option A is incorrect because tracking aliases can be found only in Tracking, not other standard reports. Option B is incorrect because tracking aliases are associated with a URL in HTML using the tag "alias=alias text", not tag="alias text".

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