PMI Professional In Business Analysis PMI Pba · Free Practice Question Easy

Question 41

You have been assigned to a critical project, presenting a new product to your customers. You would like to use the focus group technique on your current project, but your organization has never used this technique. How will you introduce this technique?
  • A Contact a few external customers you know and try a focus group to see how it goes.
  • B Take a class on moderating focus groups to make sure you know all of the steps.
  • C Hire a specialist in using focus groups to make sure it is done perfectly.
  • D Write a proposal for your manager, building a business case for using this technique.
Reveal correct answer

Correct answer: C

Explanation

Since the project is critical, and your organization has never conducted a focus group, using an expertise will be the fastest way to be successful.

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