Certified Implementation Specialist Customer Service Management CIS CSM · Free Practice Question Easy
Question 1
Which statement is NOT true about the benefits of using the Customer Data Models for B2B2C?
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A
They support complex business models with multi-level customer relationships.
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B
They increase business costs by enabling self-service for various relationships (B2B, B2B2C, B2B2E).
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C
They enable service providers to have a complete view of the end consumers where they hold the relationship as direct customers (B2C) or through a business customer (B2B2C).
- D They enable service providers to manage all interactions and cases when the end consumer needs customer service.
Reveal correct answer
Correct answer: B
Explanation
The benefits of Customer Data Models for B2B2C are as follow:
Enable service providers to manage all interactions and cases when the end consumer needs customer service.
Enable service providers to have a complete view of the end consumers where they hold the relationship as direct customers (B2C) or through a business customer (B2B2C).
Reduce the cost by enabling self-service for various relationships (B2C, B2B2C, B2B2E).
The customer data models also support complex business models with multi-level customer relationships.
Image: Some of the key benefits of using Customer Data Models for B2B2C

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Discussion
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