Of Capability In Business Analysis CCBA · Free Practice Question Medium
Question 5
A business analyst (BA) is validating requirements for a new customer relationship management (CRM) system. The BA is concerned that some of the requirements may not align with the company's overall sales and marketing goals. Which of the following would be the most appropriate action for the BA to take to address this concern?
- A Conduct a cost-benefit analysis to determine the financial impact of misalignment with the sales and marketing goals
- B Develop a traceability matrix to link each requirement to the corresponding business objective
- C Re-elicit requirements from the sales and marketing teams to ensure their needs are accurately captured
- D Review the company's sales and marketing goals and assess the alignment of each requirement with those goals
Reveal correct answer
Correct answer: D
Explanation
Reviewing the company's sales and marketing goals and assessing the alignment of each requirement with those goals is the most direct way to address the concern of misalignment. It ensures that the CRM system being developed supports the broader business objectives.Discussion
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